Google Pay-per-Click for Churches - Truthadvertising
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Affordable Google Pay Per Click Marketing Management.

Get found online when people are searching for a Church!

You may have you heard a little about PPC marketing and are curious to learn more? Or you already know that you want to use PPC marketing for your church, but don’t have the time to manage it effectively? You’ve come to the right place!

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically.

It works a little like this… Joe Smith searches the internet on Saturday for a church to attend on Sunday with his family. He searches with a keyword such as “church in (your hometown). Your church is able to bid on certain keywords that people may use to find a church in your area. By placing the correct bid and having the appropriate ad copy, your ad can be in the top three listings on the first search page. This top placement almost guarantees your church to be seen and your website visited.

Every time your ad is clicked, sending a visitor to our website, you have to pay Google a small fee. When PPC is working correctly, the fee is trivial, because the visit is worth more than what you pay for it. In other words, if you pay $2.00 for a click, but the click results in a new visitor, then your campaign is worth it tenfold.

Most online PPC management companies charge a minimum of a $500 monthly management fee just to take on your account. Truth Advertising understands that churches don’t have the budgets secular companies have to compete in the online Pay Per Click marketing arena.

PPC marketing is a marathon, not a sprint. You must stay on top your campaigns weekly to insure you are still getting top results. Our AdWords Certified Specialist will work with you to determine a budget that is right for you, write your ad copy, bid on effective keywords and manage your entire program weekly for a very small fee.

Initial Setup of Pay Per Click Account (Onetime Fee – $99) Includes:

1. Research of your local market to determine your competition.
2. Determine the correct geo-target you would like your ads to appear.
3. Set your monthly budget based on competition, keyword costs and acquisition.
4. Set up your Google Pay Per Click account.
5. Develop effective ad groups that will get your ads clicked on.
6. Choose appropriate keywords that will yield the highest click through rate

Monthly Management

Once your campaign is launched, weekly maintenance is needed to maximize results. We will monitor, strategize, build, change and send your monthly success reports on all work done. We charge a small flat, ongoing monthly management fee based on your total monthly traffic budget.

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Monthly Management FeesMonthly Traffic Budget
(Paid to Google)
Monthly Management Fee
(Paid to Truth Advertising)
Monthly Traffic Budget ($100)$100$50
Monthly Traffic Budget ($200)$200$50
Monthly Traffic Budget ($300)$300$75
Monthly Traffic Budget ($400)$400$75
Monthly Traffic Budget ($500)$500$100
Monthly Traffic Budget ($600)$600$100
Monthly Traffic Budget ($700)$700$150
Monthly Traffic Budget ($800)$800$150
Monthly Traffic Budget ($900)$800$200
Monthly Traffic Budget ($1000)$1000$200
Monthly Traffic Budget Over $1000Call for a QuoteCall for a Quote

 

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About Google Pay Per Click

Fill out the form below and a Google PPC expert will contact you to see if this program may be a good fit for your church.